Tag Archives: Bloggers Unite

BloggersUnite.org Drives Earth Day Buzz

Can you swallow this math?

According to Copywrite, Ink, there were 88,000 blog posts on Earth Day (April 22) that were added to the already existing 2 million written earlier in the week. What’s even more amazing? …About 10% of all those blog posts, came from bloggers on BloggersUnite.org.

In all transparency, I’m a participating members in both the BloggersUnite and BlogCatalog communities, and we worked on a project together in the past, but dang—they deserve a big pat on the back for accomplishing their exact mission, harnessing the power of the blogosphere.

As mentioned on the BloggersUnite Earth Day event page, Earth Day 2009 was held April 22nd and also marked the beginning The Green Generation Campaign, a two-year campaign that will culminate with the 40th Anniversary of Earth Day in 2010.

More Green Goodness

  • In honor of Earth Day, Colleague Mike Newton-Ward and fellow social marketer wrote a post on applying a social marketing approach to the environment and other green goodies that I highly recommend checking out. Bonus: He provides a slideshare presentation that outlines this even more! (But like a good blogging friend, I’m going to make you go to his post to access it. It’s worth it.)
  • Looking for ways to take action? Check out EPA’s “Pick 5” campaign to identify five ways you can start today to make a difference for our earth. Twitter tag: #p5e

One More Thought

So I say again, great job Tony, Rich and the whole BloggersUnite team–and count this posting just one more for the record book! And I ask you, the SB reader, how have you seen blogging communities drive awareness, change and/or action? I have some of my own ideas, but I’m more into hearing yours. =)

NIDA and AIDS.gov Join Together in Blogger Outreach Effort for World AIDS Day 2008

“HIV/AIDS has now become a pandemic that has literally put the world at risk, affecting diverse populations in different ways”. –Dr. Nora Volkow, NIDA Director

Bloggers Unite

HIV/AIDS has been a global epidemic for more than 27 years. Most of today’s youth have never known a world without it. The U.S. Centers for Disease Control and Prevention recently published national HIV incidence (new infections) that showed much higher numbers that previous estimates.

On December 1st, individuals and organizations will recognize World AIDS Day. This year’s theme is leadership – from all sectors, including government, but also leaders among individuals and families, communities, non-profits and other organizations.

Today, on December 1, many of us are joining together through our online activity in the fight against HIV/AIDS. Joining us are two government agencies: the National Institute on Drug Abuse and AIDS.gov.

Together, they both offer numerous free resources for the public that address the HIV/AIDS issue. This is why they are joining together, along with Bloggers Unite, to harness the power of the blogosphere for good and join in community.

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Personally, I find this effort important beyond the issue of HIV/AIDS, though I definitely do not want to undermine the issue by my saying that. World AIDS Day 2008 is also important because this (to the best of my knowledge) is the first official blogger outreach activity conducted by not just one government agency, but two. Working together.

Both the National Institute on Drug Abuse and AIDS.gov are joining together with Bloggers Unite to recognize World AIDS Day 2008 through a blogger outreach call to action to raise awareness not only of the issue, but also of the great, free, public resources both agencies offer. The online Webisode below, provided by NIDA, is just one of these many resources. For more information, please visit the Bloggers Unite Participation pa

httpv://www.youtube.com/watch?v=EL8rnEVfU-A&hl=en&fs=

Other resources include:

NIDA’s Learn the Link Campaign
Drug abuse by any route can put a person at risk for getting HIV. This is because drug and alcohol intoxication affect judgment and can lead to unsafe sexual practices, which put people at risk for getting HIV or transmitting it to someone else. NIDA has developed the following resources to help educate, share and increase awareness of the AIDS issue.
AIDS.gov
The Federal government has developed a wealth of HIV/AIDS testing, prevention, treatment and research information. In addition, the following are some of the many resources you can use to help response to HIV/AIDS.

What are your thoughts about the increasing rise of government agencies in the social media playground? Thoughts, concerns or comments. I know you’re not shy. 😉

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Full disclosure: I am leading this effort at IQ Solutions for our client The National Institute on Drug Abuse (NIDA), along with AIDS.gov and Bloggers Unite.

Bloggers Unite for Refugees United

Bloggers Unite

Today, over 10,000 bloggers from around the world will unite to raise their voices on behalf of more than 40 million voiceless refugees.

Some have wondered about the potential of blog awareness days and what their potential and impact may be beyond raising….[wait for it]…awareness. However, awareness can lead to action. To be honest, before Bloggers Unite announced it’s “Bloggers Unite for Refugees United” initiative I was not that connected with the issue. However, due to BU + RU efforts, I am now more engaged. And that in my book, is a direct result of Bloggers Unite.

As the BU resource page says, “Knowledge can bring change.” Though it may not be a direct correlation, change begins with individual action, and individual action must be born with passion and knowledge. (Some of my social marketing friends will argue there is much more involved in behavior change. I concur. This being one of the reasons I encourage the study and application of social marketing.)

Because I concur, Bloggers Unite brings the issue before us. The challenge then, is how will we respond? On the BU resource page, they offer a number of resources to begin with, including:

UK Refugee Services

Lutheran Refugee Services

Aotearoa-New Zealand Refugee Services

United States Committee for Refugees and Immigrant Children

Church World Service Immigrant & Refugee Program

Women’s Commission for Refugee Women & Children

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Disclaimer: In my professional life, I currently have a working relationship with Bloggers Unite for an upcoming project that I am looking forward to share with SB readers in the very near future. =)