Privacy: Currently, privacy is not included in the bill of rights, but as technology increases, it’s developing into quite the controversy. To protect yourself as a blogger and the subjects included in your posts, it is important to understand the law surrounding online privacy issues and the increasing issues involving privacy
There are 2 ways to approach privacy:
To protect your privacy as a blogger, there are some different approaches with strengths and benefits. These include:
Blog Completely Anonymously
Pros/Cons: Privacy protected. But, if you desire more traffic, hits or views, this could limit you. And, you don’t get credit for your hard work and time into up-keeping your blog.
Blog Anonymously, but control who knows who you are
Pros/Cons: Allows you to get feedback on what others think of your blog and protects your privacy to some degree meaning that random unique visitors can’t identify you without first contacting you and YOU deciding to disclose your identity to them based on your interactions with them.
Blog Openly, but control the type of information visible
Pros/Cons: This allows you take full advantage of social media at its best. As a small business owner, it allows to you communicate with possible consumers and to extend your business’ message and purpose and connects consumers to you on a more personal level. Cons include that you are personally identifiable on the web. Anyone can find your blog, know its yours, and may judge you on your blog before meeting you or making a personal connection with you. This could also affect potential employers or current employers.
Blog Completely Openly
Pros/Cons: Your belief in free speech is rightly communicated and your views are open, honest and shared. However, you may have to provide evidence and reasons why you say what you say. Basically, be prepared to back yourself up. Cons could include potential employers shying away from you, or wanting to fire you because of your blog.
Some more points to remember as a blogger are found here including laws on political speech, unionizing, whistleblowing, blogging when you work for the government, and legal off-duty activities. Blogging about work activities when you work for the government is actually protected under the First Amendment according to the Electronic Frontier Foundation.
Lessons from Privacy for people involved in the blog’s content:
As blogging increases, it is important to note that many people have different feelings about anonymous-related blogging and the laws continue to change as the technology matures. And as a disclaimer, I reiterate, I am not a lawyer.
For more information on electronic privacy issues, see EPIC, the electronic privacy information center.
**If you are an expert in this area, please contact me as I’d be curious on your thoughts and feedback on this post. Thanks! **
]]>On my Twitter feed, I recently asked the question:
What are people’s experience with their clients and organizations about incorporating blogs and/or blogger outreach to their interactive marketing plans?
I ask this because as social media knowledge expands, more organizations are looking at the concept of blogging, including government agencies. Thus, this next series of posts will revolve around questions organizations must ask themselves when wrestling with the ‘blogging dilemma.’ Or, to change the outlook and attitude, the blogging opportunity.
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Question 1: To blog, or not to blog, that is the question.
The first response I usually receive when discussing blogging is a question relating to regulation. Thus, to start-off this series, this post will focus on regulation. Not all organizations desire to blog. In fact, many fear blogging because of a popular notion that it is an unregulated mode of communications…a public relations disaster waiting to unfold. These fears inspire numerous questions.
1. What if someone leaves a bad comment?
2. What if the blogosphere doesn’t approve or doesn’t view us as transparent?
3. How will we manage this logistical mess?
4. How do we even evaluate if we make any progress?
5. What can a blog even achieve?
6. What is a blog?
7. What will a blog cost us?
8. How do we control a blog?
and the list continues. These questions cover a lot of topics. In my experience, this concept of regulation most often appears with government clients. Here is a common statement:
“We can’t do blogging. It’s unregulated and you have no idea what people will say or how they’ll say it. We are a government agency, and we can’t take that sort of risk.”
This fear is understandable. For those not infiltrated in the blog arena, it appears messy – and at times, honestly, it is. However, the blogosphere doesn’t have to be completely viewed as ‘unregulated.’
Here are two examples on how organizations have approached blogging:
1. Regulate Blog Access. One organization I’m working with loves the idea of blogs, so much…(possibly a bit too much in my opinion…but hey, it’s also going to be a trial and error basis)…that their site will have 5-8 blogs. Logistically, this will be interesting. But in theory, the idea is to regulate who has blog access. The site will be set-up as an online community, so only members will see all the topical blogs. Whereas, the public will only see the one main blog. This way we can regulate what non-members have access to.
2. Trial and Error. One consulting client I worked with loved the idea of a blog, but wasn’t sold on having the blog content being created and written by the organization. They wanted to use a blog as an outreach to their non-profit’s community as another tool of engagement. So, they started the blog, regulate it, but let their community members write the content by having the blog’s perspective be: Share Your Story. So, those wrestling with the non-profit’s illness shared their stories, could build online community and support one another.
Now, if you are working with a federal or state agency, the notion of blogging ruffles some feathers. Here is a critical case to make: blogging has been done. and can be done. Here eare some helpful sites to note:
1. Public Officials’ Blogs. Just do a quick environmental scan of the presidential candidates’ websites! This site even offers a full listing of current blogs held by public officials across the United States.
2. Increasing Government Agencies’ Blogs. Now the list may be small, especially when considering just how many agencies exist, but it’s a starting point.
3. Government Blog Resource. A great outline of what blogs are, issues to consider, blog statistics, viewpoints, etc…a great resource!
4. Research Study. “The Blogging Revolution: Government in the Age of Web 2.0,” a report by the IBM Center for the Business of Government which lists congressional, state, and local blogs.
(pic from www.masternewmedia.org)
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